Learn the three principals Black-owned clothing brand A’Tois was built on. A’Tois is a French word that means “3”. The “3” stands for the 3 principles that the company was built on – perseverance, confidence, and dedication. The owner of A’Tois Cincinnati would’ve never been able to turn all of these things around without applying perseverance, confidence, and dedication to the regimen, and it shows in the exquisite design of their clothing. About A’Tois A’Tois Cincinnati was started 3 years ago in the Greater Cincinnati area with the intent to grow larger with unique and innovative fashion styles that stand out. They have a major goal of becoming accepted globally with the use of their website. A’Tois clothing can be coined as “Athleisure wear”, which is a combination of activewear, loungewear, and casual wear. The clothing style of A’Tois matches the climate of this ever-growing community: motivated people who want to look good and feel good, but feel good first. The workplace is also moving into a more casual look and feel, and A’Tois understands that people want to be comfortable where they work. About the Owner Before the owner started A’Tois, they were in a personally dark space. They had high blood pressure, high cholesterol, family issues, and were unemployed with a child to care for. The owner began to work out regularly, eat healthier, and live a better lifestyle. Once they were able to improve their personal life, they decided to improve their professional life. Creating A’Tois in the midst of tough growing pains was a big challenge for the owner, and this company serves as a testament of what can be done if you stay motivated and follow through. A’Tois will change the way people approach the designing of clothing and accessories and set a mark for future small companies like this one. Visit their website today and see which fit fits you best. Say less, do more.
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